AGMC, the official distributor for RIDDARA vehicles in the UAE, on Thursday, announced the launch of the RIDDARA RD6, the brand’s first fully electric 4x4 pickup truck in the country. This new model offers UAE drivers a blend of high-performance electric vehicle (EV) capabilities with the versatility of a premium pickup.
The RIDDARA RD6 is available in two variants, each tailored to meet different needs:
- 73kWh priced at AED 139,500
- 86kWh priced at AED 169,500
Additionally, the RD6 offers a choice of eight single and dual-tone color options to match personal preferences. Bookings are now open, and deliveries are expected to commence in the first week of October 2024.
The launch of the RD6 marks a significant milestone for AGMC, a major player in the UAE’s automotive industry, as this aligns with its broader strategy to make inroads into sustainable automotive solutions. This new offering is part of a recent agreement between AGMC and RIDDARA, a 100% electric pickup truck brand under the Geely Holding Group, to distribute RIDDARA vehicles across the UAE.
The RIDDARA RD6 offers an impressive combination of power, range, and versatility. Powered by a state-of-the-art electric platform, the RD6 delivers a power output of 422 horsepower and 585 Nm of torque. It accelerates from 0 to 100 km/h in just 4.5 seconds, demonstrating high-performance capabilities that rival traditional combustion engine trucks, RIDDARA claims.
With a range of up to 455 kilometers (based on the New European Driving Cycle, or NEDC), the RD6 ensures that drivers can easily reach any destination within the UAE on a single charge. This range, coupled with advanced battery technology, positions the RD6 as a practical option for both urban commuters and outdoor enthusiasts alike.
Speaking at the launch events, Dr. Andreas Schaaf, CEO of Geely Group Brands at AGMC, stressed the significance of the RD6 for the UAE market. “We are thrilled to launch the RIDDARA RD6 in the United Arab Emirates,” he said. “This exciting new 100% electric pickup represents the first major step in our partnership with RIDDARA, and it aligns with our commitment to offering more choice, quality, and excitement in our range.”
He further added that the RD6 brings a new category to the UAE market – an affordable, high-performance, fully electric pickup that is capable, practical, and thrilling to drive.
RIDDARA’s entry into the UAE market highlights the increasing demand for sustainable and eco-friendly transportation options. The RD6 aims to cater to this demand by combining the environmental benefits of an electric vehicle with the ruggedness and versatility that pickup truck users require.
Dr. Ling Shi Quan, CEO of RIDDARA, also expressed his excitement at the launch and stated, “The RIDDARA RD6 will bring a brand-new intelligent, green, and electrified experience to all pickup truck users across the Middle East. Our partnership with AGMC is a significant milestone for us in the region, and it ensures that RIDDARA’s vision for sustainable, high-performance vehicles can thrive in the UAE.”
RIDDARA RD6 is built on Geely Holding Group’s M.A.P. (Multiple Attached Platform), which is China’s first and only platform specifically designed for electric pickup trucks. Measuring 5.26 meters in length, its spacious rear cargo area has a capacity of over 1,200 liters, providing ample space for transporting goods. The truck’s maximum payload is 865 kilograms, ensuring it can handle tough jobs while maintaining its electric performance.
One of the standout features of the RD6 is its world-leading 21 kWh discharge capability, which allows the vehicle to power multiple 12V or 24V appliances simultaneously. This makes it an ideal choice for outdoor adventures, as drivers can use it to run equipment such as refrigerators, lighting, and audio systems, providing comfort and convenience in remote settings.
The RIDDARA RD6 also offers a luxurious driving experience. The interior is equipped with premium leather seats, smart keyless entry, and advanced technology features. A 14.6-inch central control screen and a 10.2-inch LCD instrument panel ensure that all controls and information are easily accessible to the driver.
For entertainment and connectivity, the RD6 includes an eight-speaker audio system with Android Auto and Apple CarPlay compatibility, providing a seamless multimedia experience. Additional features such as adaptive cruise control, six airbags, automatic emergency braking, and pedestrian protection are also available.
Before its official launch, the RIDDARA RD6 underwent extensive testing in the UAE’s harsh summer conditions. The testing program focused on ensuring that the vehicle’s battery and electric motor systems could perform optimally in extreme heat. The successful testing ensured the RIDDARA RD6 could perform reliably in the region's challenging climate.
Dr. Schaaf emphasized the importance of this testing, saying, “Hot-weather testing in the UAE underscores our dedication to ensuring that the RD6 meets the highest standards of reliability and performance, even in the most demanding environments.”
AGMC and RIDDARA both highlighted the RD6's potential to influence the UAE’s automotive market. As demand for electric vehicles increases, the RD6 could help shape the future of green mobility in the region.
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