Bestune Articles

Bestune, also known as BAW Bestune, is a Chinese automotive brand under the Beijing Automotive Group (BAIC). It was established as a subsidiary of BAIC Motor Corporation in 2018. The brand's official name is "Beijing Automotive Bestune Automobile Co., Ltd." Bestune focuses on producing passenger cars and SUVs, targeting the mid-range and premium segments of the Chinese automotive market.

Bestune aims to offer modern and technologically advanced vehicles at competitive prices, catering to the preferences of Chinese consumers who seek a balance of quality, performance, and value for money.

As a relatively new brand, Bestune has been expanding its product lineup and market presence in China and in the Middle East. The brand has positioned itself as a contender in the competitive Chinese automotive market, leveraging the resources and expertise of its parent company, BAIC.

While Bestune is primarily focused on the domestic market, it also aspires to conquer international markets. As with any young brand, its success will largely depend on its ability to establish a strong brand identity and meet the evolving demands of consumers in China and beyond.