Land Rover Revealed the Glimpse Of The Range Rover Electric SUV and Commenced Its Waiting List

CarPrices.ae Team / Posted On - December 14th 2023

Land Rover debuts its first fully electric Range Rover, blending British design with advanced EV tech for sophistication and eco-consciousness. The 2024 Range Rover Electric symbolizes a historic shift towards sustainable luxury.

Introduction

Land Rover is set to revolutionize the automotive industry with the much anticipated Range Rover of recent times, the first fully electric Range Rover. This monumental step combines the brand's exemplary British design with cutting-edge EV technology, promising a unique blend of sophistication, performance, and eco-consciousness and they have also commenced its waiting list for the customers as well. Let's discuss the details of what makes the new Range Rover Electric a pioneer in the realm of electric SUVs.

Crafting Modern Luxury: Range Rover's Vision

Unwavering British Design

Since 2021, the most recent iteration of the Range Rover has established a new standard for attractiveness. Worldwide, we are experiencing the highest levels of customer demand in our 53-year history says, Geraldine Ingham, managing director, Range Rover.

The distinctive British design that has defined Range Rover for decades remains unwavering in the electric era. From the subtle cues hinting at its all-electric drive to its reductionist yet timeless aesthetics, the Range Rover Electric promises to start a new era for the Range Rover.

Go-Anywhere Capability

Range Rover's commitment to go-anywhere capability is elevated to new heights in the electric SUV. With towing, wading, and all-terrain technology that surpasses its predecessors, this vehicle embodies the spirit of adventure while maintaining a focus on sustainability.

Exemplary Performance

Boasting a performance comparable to the flagship of the Range Rover brand, the V8 SV, the Range Rover Electric is engineered to offer comfort with an utterly silent cabin. Land Rover experts have developed all-terrain capability in-house, ensuring a driving experience that aligns with Range Rover's legacy since the original luxury SUV came in 1970.

Innovative Engineering: Quiet and Refined

Active Road Noise Cancellation

Engineers are on a mission to create the quietest and most refined Range Rover ever. A unique active road noise cancellation configuration and sound design are at the forefront of achieving this goal. The result? A serene driving experience that sets new standards for luxury.

Virtual Development and Physical Testing

After a year of virtual development, physical prototype testing is underway. Engineers have meticulously analyzed front-end robustness, multi-body systems, and virtual wading to ensure the electric drive system's robustness. Global on-road testing, spanning from the icy terrains of Sweden to the scorching heat of Dubai, ensures the Range Rover Electric can perform in diverse conditions.

Engineering Sign-Off Program

Prototypes are undergoing one of the most rigorous engineering sign-off programs ever. From extreme temperatures to challenging terrains, every aspect is tested to confirm the vehicle's capability. With more patents expected for the Range Rover Electric than any previous model, innovation is at the core of this electrifying venture.

Electric Infrastructure: Building for the Future

800V Architecture

The Range Rover Electric features 800V architecture, enabling rapid charging on public networks. This forward-looking infrastructure aligns with the brand's commitment to providing a seamless electric ownership experience.

Electric Propulsion Manufacturing Center

Batteries and electric drive units (EDUs) will be assembled at the new Electric Propulsion Manufacturing Centre in Wolverhampton of JLR in the UK. This state-of-the-art facility is a testament to Range Rover's dedication to electrification and aligns with its 2039 net-zero carbon ambition.

Modular Longitudinal Architecture (MLA)

Built on the flexible Modular Longitudinal Architecture in Solihull, United Kingdom, the Range Rover Electric will share the production line with existing mild and plug-in hybrid Range Rover vehicles. The opening of a new £70 million underbody facility further reinforces Range Rover's commitment to sustainability.

Future-Focused Luxury: A Global Product

Net-Zero Carbon Ambition

Range Rover's commitment to a net-zero carbon future is evident in every aspect of the Range Rover Electric. As the first electric luxury SUV of its kind, it promises to deliver on the Range Rover promise while ushering in a new era of sustainability. And there is a plan for each Range Rover model to be offered as an electric hybrid in the future.

Global Luxury Product

Crafted in the heart of the United Kingdom, the Range Rover Electric will slot into the range alongside its mild hybrid and PHEV sibling, offering a range of options to meet diverse client needs. This global luxury product is poised to set new industry standards, embodying the ethos of Range Rover throughout history, says Thomas Müller, executive director of project engineering, at JLR.




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Conclusion

In conclusion, in line with a commitment to sustainable luxury design, each Range Rover model is offered as an electric hybrid. Additionally, the Range Rover Electric is set to be introduced in 2024. It will mark a historic milestone in the evolution of luxury SUVs. With a perfect blend of timeless design, cutting-edge technology, and a commitment to sustainability, Range Rover cements its position as a trailblazer in the automotive industry. As the world eagerly anticipates the arrival of this electric marvel, Range Rover proves once again that it is not just a vehicle; it's a statement of innovation, luxury, and a sustainable future.



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