Ferrari, the legendary Italian marque known for its high-performance sports cars, has entered the luxury SUV market with the Purosangue. Slated to arrive in the UAE in 2025, this Ferrari Utility Vehicle (FUV) is set to redefine the ultra-luxury SUV segment with its breathtaking performance, state-of-the-art technology, and unparalleled design. With a top speed of 310 km/h, the Purosangue is not just another luxury SUV—it’s the fastest one yet, bringing Ferrari’s signature racing DNA to a practical, everyday vehicle.
A Supercar in SUV Form
Unlike conventional SUVs, the Purosangue is built with Ferrari’s rich racing heritage in mind. It comes with a 6.5L naturally aspirated V12 engine, producing 715 horsepower and 716 Nm of torque, making it one of the most powerful SUVs in the world. The result? A staggering 0-100 km/h sprint in just 3.3 seconds, with an 8-speed dual-clutch automatic transmission ensuring seamless gear shifts.
Ferrari engineers have designed the Purosangue’s all-wheel-drive system to deliver unmatched traction and stability, making it ideal for both high-speed highway drives and winding mountain roads. Its advanced suspension system ensures a smooth ride, maintaining Ferrari’s commitment to handling precision.
A Design That Screams Ferrari
The Purosangue retains the bold and aggressive design language that Ferrari is known for. Unlike bulky traditional SUVs, the Purosangue features a sleek, coupe-like silhouette with an elongated hood, sculpted bodywork, and aerodynamically optimized curves. The quad exhaust tips, sloping roofline, and signature LED DRLs contribute to its commanding presence on the road.
Key exterior highlights include:
- 22-inch front and 23-inch rear alloy wheels, enhancing its sporty stance.
- Active aerodynamics, including a hidden rear spoiler and strategically placed air vents.
- Rear-hinged back doors for effortless entry and exit.
Available in multiple bespoke Ferrari colors, the Purosangue can be customized to reflect the personality and taste of its elite clientele.
Ultra-Luxurious Interiors with Motorsport Inspiration
Step inside the Ferrari Purosangue, and you are greeted with an interior that blends motorsport minimalism with premium luxury. The cabin is wrapped in Alcantara, carbon fibre, and high-quality leather, exuding sophistication at every turn.
Notable interior features include:
- A dual-screen cockpit layout, with a curved driver’s display and a 10.2-inch touchscreen for the co-passenger.
- Flat-bottom steering wheel with Ferrari’s signature Manettino dial, allowing drivers to switch between different driving modes.
- Premium bucket seats in the rear, replacing the conventional three-row setup with two ultra-comfortable seats.
- Ample storage and practicality, ensuring everyday usability despite its performance focus.
The SUV Preference in the UAE
The UAE is known for its love of SUVs, and it’s no surprise why. With vast desert landscapes, long highways, and urban environments that demand comfort and performance, SUVs are the preferred choice among Emirati car buyers. From luxury crossovers to high-performance off-roaders, SUVs dominate the roads of Dubai, Abu Dhabi, and beyond.
Key reasons behind the UAE’s preference for SUVs:
- Versatility: Whether tackling city streets or desert dunes, SUVs offer the perfect blend of power and practicality.
- Road Presence: The commanding stance and luxurious appeal of SUVs resonate with UAE buyers.
- Comfort and Space: Larger cabins with premium interiors provide an unmatched driving experience.
- Resale Value: SUVs, particularly from premium brands like Ferrari, hold strong resale value in the UAE market.
The arrival of the Purosangue further cements this trend, offering Ferrari’s first-ever SUV as the ultimate combination of speed, luxury, and exclusivity.
When Will the Ferrari Purosangue Arrive in the UAE?
The Purosangue is expected to arrive in UAE showrooms by mid-2025, with deliveries beginning soon after. While Ferrari has not officially confirmed the starting price, estimates suggest that it will be priced above AED 1.6 million, making it one of the most exclusive and sought-after SUVs in the market.
Final Verdict: A Ferrari Unlike Any Other
The Ferrari Purosangue is not just another luxury SUV—it’s a game-changer. With a V12 engine, breathtaking speed, and unmistakable Ferrari DNA, it stands apart from its competitors. Whether cruising through Sheikh Zayed Road or making an entrance at Dubai’s most exclusive venues, the Purosangue guarantees an experience like no other.
For those in the UAE seeking the perfect balance between Ferrari’s racing pedigree and the practicality of an SUV, the Purosangue is the ultimate dream car.
Stay tuned to carprices.ae for more exciting updates on luxury SUVs and supercars hitting UAE roads!
