The SUV marke in the UAE received an exciting new addition in Chery TIGGO 9, a flagship model that redefines elegance, performance, and technological sophistication. Officially unveiled on 19 December 2024 at the prestigious Bluewaters Forum on Banyan Tree Bluewaters Island, Dubai, the Chery TIGGO 9 is the latest entrant in the highly competitive luxury SUV segment.
The launch event was attended by senior representatives from Chery Global, AW Rostamani Group, regional distributors, and prominent media figures, underlining its importance for both the UAE and the broader MENA region.
Chery’s partnership with the AW Rostamani Group has paved the way for the TIGGO 9 to make a grand debut, catering to a growing demand for premium, high-performance SUVs in the UAE.
Michel Ayat, CEO of AW Rostamani Automotive Group, described the model as a "statement of sophistication, elegance, performance, technology, and safety."
This milestone event reinforced Chery’s growing influence in the UAE automotive market, where Chinese brands are rapidly gaining market share. In 2024, these brands hold a notable 12% of the UAE market, driven by their focus on technology and value.
As a flagship vehicle, the TIGGO 9 combines luxurious craftsmanship with cutting-edge technology, making it a strong contender against established models like the Nissan Pathfinder, Toyota Highlander, Hyundai Santa Fe, and Kia Sorento. Let’s explore the standout features that solidify the Chery TIGGO 9’s place as a premium SUV in 2024 while delving into the details of its grand unveiling event.
1. Innovative and Luxurious Design
The Chery TIGGO 9’s design philosophy revolves around elegance and functionality, offering a modern aesthetic that caters to discerning UAE drivers. Its bionic-inspired exterior features a blend of strength and sophistication, characterized by:
- Tiger Eyebrow Bow and Sharp Teeth Accents: These unique design elements, complemented by a diamond-accented grille, give the front fascia a commanding yet elegant presence.
- Diamond-Shaped LED Taillights: The rear design continues the SUV’s bold theme with sleek and striking taillights.
- 20-inch Alloy Wheels: These wheels enhance the SUV’s sporty character and elevate its road presence.
- The interior is equally impressive, with a focus on premium materials and advanced ergonomics:
- Leatherette and Suede Upholstery: High-quality materials deliver a luxurious cabin experience.
- Panoramic Sunroof and Ambient Lighting: These features add to the sense of space and comfort inside the vehicle.
- Auto-Folding Rear Seats: These versatile seats transform the cabin into a spacious 2.08m² bed, perfect for long-distance travel or camping trips.
The launch event showcased these design elements in detail, with attendees praising the TIGGO 9’s ability to balance boldness and refinement.
2. Advanced Hybrid and Petrol Powertrains
The TIGGO 9 offers two engine options:
Engine Options:
- 2.0L Turbo Petrol Engine: Delivers 257 hp and 400 Nm of torque, with a top speed of 205 km/h and 0-100 km/h acceleration in 7.9 seconds.
- 1.5L Turbo Petrol Plug-in Hybrid (PHEV): Combines a 19.43 kWh battery with a 221 hp electric motor for a total of 375 hp and 610 Nm of torque. It offers a pure electric range of 82 km (WLTC) and a total range of 1,400 km.
Driving Modes:
- Petrol Variants: Eco, Normal, Sport, Sand, Mud, Snow, and Off-Road.
- PHEV Variant: HEV, EV, EV+, Normal, Economy, and Sport.
These powertrains, paired with an 8-speed automatic transmission (petrol) or 3DHT gearbox (PHEV), provide seamless and efficient driving experiences tailored to urban commutes and off-road adventures alike.
Attendees at the launch event had the opportunity to test drive these variants, highlighting the TIGGO 9’s impressive performance metrics.
3. Unmatched Technological Features
The Chery TIGGO 9 is a tech-savvy SUV, offering an array of innovative features that elevate convenience, connectivity, and safety.
Infotainment and Connectivity:
- 15.6-inch 2.5K HD Touchscreen: The central infotainment hub provides crystal-clear visuals and supports Android Auto and Apple CarPlay.
- 14-Speaker Sony Audio System: Includes headrest speakers for an immersive audio experience.
- 540-Degree HD Camera System: Offers unparalleled visibility for parking and navigating tight spaces.
- Wireless Phone Charger: Ensures convenience for modern drivers.
Driver Assistance and Safety:
- Level 2 ADAS: Includes lane-keeping assist, adaptive cruise control, and emergency braking.
- 10 Airbags: Ensure maximum protection for passengers.
- Tyre Pressure Monitoring System (TPMS): Adds an extra layer of safety for long drives.
- Heads-Up Display (HUD): Provides critical driving information without distracting the driver.
4. Enhanced Comfort and Practicality
Comfort is a cornerstone of the TIGGO 9’s design, making it an ideal choice for families and long-distance travelers.
Seating and Interior Layout:
- 7-Seater Configuration: The three-row layout offers ample space for passengers.
- 8-Way Power-Adjustable Driver’s Seat: Includes memory settings, lumbar support, ventilation, heating, and massage functions.
- Tri-Zone Climate Control: Allows passengers in different zones to customize their climate preferences.
Practicality:
- Auto-Folding Rear Seats: Can transform the cabin into a flat, spacious bed for added versatility.
- Ample Boot Space: Offers 200L with all three rows up, expandable by folding the rear seats.
These features were highlighted during the launch, with attendees impressed by the TIGGO 9’s blend of luxury and practicality.
5. Comprehensive Warranty and Service Packages
Chery UAE is backing the TIGGO 9 with impressive after-sales service, making ownership worry-free and cost-effective.
Warranty and Offers:
- 9-Year/250,000 km Vehicle Warranty: Ensures long-term peace of mind.
- 90,000 km Service Package: Covers essential maintenance needs.
- Roadside Assistance: Available for the first 250 customers, ensuring support during emergencies.
Such robust packages underscore Chery’s confidence in the reliability and durability of the TIGGO 9, providing buyers with unparalleled value.
6. Feature Spotlight: Technology That Stands Apart
One of the hallmarks of the Chery TIGGO 9 is its emphasis on advanced technology that caters to modern driving needs. Let’s delve deeper into some of its standout technological features:
Intelligent Cabin Experience
The TIGGO 9 integrates a range of smart features designed to enhance the driving and passenger experience:
- Voice Recognition: The built-in AI assistant responds to voice commands, allowing drivers to adjust settings, navigate, or play music without taking their hands off the wheel.
- Cloud-Connected Services: Drivers can access real-time traffic updates, weather forecasts, and even remote vehicle control through a smartphone app.
- Over-the-Air (OTA) Updates: The SUV’s software can be updated remotely, ensuring that the system stays up-to-date with the latest features and enhancements.
Enhanced Driver Assistance
Safety is paramount in the TIGGO 9, and its advanced driver-assistance systems (ADAS) are among the best in its class. Highlights include:
- Traffic Jam Assist (TJA): Helps maintain a safe distance from the vehicle ahead and keeps the SUV centered in its lane during congested traffic.
- Automatic Parking Assist: Utilizes sensors and cameras to guide the vehicle into tight parking spaces with minimal driver input.
- Driver Fatigue Monitoring: Alerts drivers when signs of fatigue are detected, enhancing safety during long trips.
7. Tailored for UAE Roads
The UAE’s diverse terrain, from bustling urban streets to sandy deserts, requires vehicles that can perform across varied conditions. The Chery TIGGO 9 has been engineered to meet these challenges head-on.
Optimized for Desert Driving
The TIGGO 9’s all-terrain drive modes, including Sand and Off-Road, ensure that the vehicle can handle the UAE’s iconic desert landscapes. The 2.0L Turbo Petrol Engine provides ample torque to navigate loose sand, while the vehicle’s advanced suspension system ensures stability and comfort.
Superior Cooling System
Driving in the UAE’s intense heat is no small feat, and the TIGGO 9 is equipped with a robust cooling system to prevent overheating. This feature ensures optimal performance even during peak summer months.
Setting New Standards for Chinese Brands in the UAE
In recent years, Chinese automotive brands have gained significant traction in the UAE, carving a niche for themselves with a combination of premium features and competitive pricing. In 2024, Chery and its competitors have captured an impressive 12% of the UAE market—a figure that speaks volumes about their growing influence. The TIGGO 9 builds on this momentum by offering a vehicle that rivals traditional Japanese, American, and European brands.
Unlike earlier perceptions of Chinese vehicles as budget-friendly but lacking in premium quality, the TIGGO 9 shifts the narrative entirely. With its cutting-edge features, high-performance powertrains, and luxurious design, the SUV is set to attract buyers who previously considered only established brands like Nissan, Toyota, or Hyundai.
Conclusion
The Chery TIGGO 9 is a remarkable addition to the UAE’s SUV market, combining cutting-edge technology, luxurious comfort, and versatile performance in an elegant package. Its innovative features, advanced powertrains, and comprehensive after-sales support make it a standout choice for modern drivers.
The grand launch event at Bluewaters Island not only introduced the TIGGO 9 to the UAE but also showcased Chery’s dedication to redefining the luxury SUV segment. As the brand continues its expansion, the TIGGO 9 sets a new benchmark for Chinese automotive excellence, challenging established competitors and exceeding expectations.
Stay tuned to carprices.ae for more updates on the Chery TIGGO 9, including detailed reviews, price announcements, and buying guides.
