The official distributor for Volkswagen in Dubai and the Northern UAE, Al Nabooda Automobiles LLC has been awarded "Dealer of the Year" in the Middle East by the Volkswagen brand. The dealer also won the "Best Sales Dealer Network in the region" for new and used car sales for the second time, having won top sales results in 2021.
The recognition is a result of a regional competition that is run by Volkswagen Middle East to reward dealers for their performance in terms of customer service, customer satisfaction and sales performance. Al Nabooda's overall dealer score increased by 23 per cent this year, showcasing the efforts and hard work that the team has put in over the year, across all business units.

2023 Strategy By Al Nabooda Automobiles

In 2023, Al Nabooda Automobiles will continue to offer its customer-centric service in Dubai and the Northern Emirates with its Top sales dealer network in the region. The 7-seater Teramont which is the largest Volkswagen SUV in the region and a best-seller since it was launched will be available to customers. This is complemented by the iconic Volkswagen Golf GTI and Golf R, powerful and dynamic cars that are equipped with innovative technology taking the driving experience to the next level. Volkswagen remains an SUV brand and the complete range includes the compact T-Roc, versatile Tiguan and distinguished Toureg.

A word from the Volkswagen Al Nabooda Automobiles Officials

K Rajaram, CEO of Al Nabooda Automobiles said, “The first half of 2022 posed a multitude of challenges, but the team’s unwavering resilience and determination has resulted in exceptional achievements for the dealership, despite the headwinds. I am extremely proud of all the hard work put in across Dubai, Sharjah and Fujairah by both the sales and service teams. As a dealership, our focus is not just to sell cars, but to redefine service excellence by ensuring an unparalleled customer experience and this award is a true testament to that. With continued dedication and commitment from the team and the support of our colleagues at Volkswagen Middle East, we will maintain our focus on prioritising customer ownership experience.”