Shell Lubricants Middle East has entered into an agreement with Honda Gulf FZE to establish itself as the exclusive supplier of authentic motor oil for Honda's passenger cars in Oman and Qatar.

The agreement benefits Honda customers by offering premium lubricants for their cars, ensuring excellent value for money and increased satisfaction. The Gulf countries pose specific requirements on car owners due to their extreme weather conditions, including rugged, sandy terrain and summer temperatures that exceed 45 degrees Celsius.

Shell's advanced oil formulations provide optimal engine protection, fuel efficiency, and extended component lifespan. Their wide range of lubricants satisfies the particular needs of drivers in Gulf countries.

The agreement signing ceremony was attended by "Haytham Yehia, General Manager of Shell Middle East and Central Asia", "Jagadish Gorla, Shell Regional Business Manager, Lubricants MECAS", "Khaled Seif, Shell Marketing Director, Lubricants MECAS", "Yasuhiro Yuminoke, Managing Director, Honda Gulf FZE", "Manish Rai, General Manager, Honda Gulf FZE", "Renthish K, Head of Sales, Honda Gulf FZE" and "Nobutaka Tanji, Sr. General Manager, Honda Africa and the Middle Representative Office".

The alliance between Honda and Shell extends over eight countries, including Malaysia, China, and India. Shell Lubricants provides a wide selection of authentic motor oil to ten OEM customers in the Middle East, which shows their dedication to excellence and performance.

A word from Shell and Honda officials

Haytham Yehia, General Manager of Shell Markets Middle East said, “We have a strong association with Honda across international markets and are pleased with the prospects of bolstering our partnership locally and in key markets across the GCC. We have a longstanding presence in the Middle East. Our understanding of the local market has enabled us to offer customers quality lubricants that fit the needs and demands of passenger car owners in the Gulf regions.”

Yasuhiro Yuminoke, Managing Director of Honda Gulf FZE said, “Honda has always believed in delivering high-performance quality products with superior technology for its customers in the Africa and Middle East Region. Shell has been a pioneer in developing quality products and we are assured that this partnership will exceed customers’ expectations in terms of product and performance.”