Zarooq Motors Articles

Zarooq Motors is a UAE-based automotive company that was founded in 2015 by Mohammed Al Qadi and Bruno Laffite. The company's primary focus is on designing and producing high-performance off-road vehicles, particularly designed for desert driving.

The inspiration behind Zarooq Motors came from the UAE's rich desert heritage and the Bedouin lifestyle. The founders wanted to create a vehicle that could seamlessly navigate through the challenging desert terrains while offering luxury and comfort.

In 2016, Zarooq Motors unveiled its first model, the Zarooq SandRacer 500GT, at the Dubai Motor Show. The SandRacer 500GT was a high-performance off-road supercar with a lightweight composite body, powerful engine, and advanced suspension system.

Zarooq Motors aims to blend the excitement of a sports car with the capability of a desert racer, creating a unique and niche offering in the automotive market.

Zarooq Motors continues to operate as a boutique automotive brand, focusing on limited production runs of their SandRacer models. The company caters to a select group of customers who appreciate the combination of luxury, performance, and off-road capabilities in their vehicles.