Land Rover is a British automotive brand specializing in four-wheel-drive vehicles known for their off-road capabilities and luxury features. The brand's history dates back to 1948 when the first Land Rover was introduced at the Amsterdam Motor Show.
Originally developed by the Rover Company as a rugged, versatile, and utilitarian vehicle, Land Rovers quickly gained popularity as reliable workhorses and adventure vehicles. Their rugged construction and go-anywhere capabilities made them ideal for agricultural, military, and exploration purposes.
In the 1970s, Land Rover introduced the Range Rover, a luxury SUV that combined off-road capability with refined features. The Range Rover became a game-changer, defining the modern luxury SUV segment and elevating Land Rover's status in the automotive market.
Throughout the years, Land Rover has expanded its product range to include various models, such as the Discovery, Defender, and Evoque, catering to different customer needs and preferences. The Defender, in particular, became an iconic off-road vehicle cherished for its durability and timeless design.
In 1994, Land Rover became part of the BMW Group before being acquired by Ford Motor Company in 2000. Later, in 2008, Land Rover and Jaguar were purchased by Tata Motors, an Indian automotive company, forming Jaguar Land Rover (JLR).
Under Tata's ownership, Land Rover continued to innovate, introducing hybrid and electric powertrain options and enhancing their technology and luxury features across their lineup. Land Rover remains a prominent global brand, representing the pinnacle of luxury, adventure, and off-road capability. Their commitment to craftsmanship, innovation, and exploration ensures Land Rover's enduring legacy as a symbol of luxury and adventure on and off the road.
You can choose from 5 available Land Rover models in the UAE. The Land Rover UAE line-up consists of 5 Midsize SUVs. Land Rover Range Rover SV P550E, starting at AED 852,705*, is the most affordable model while the Land Rover Range Rover Evoque R-DYNAMIC SE P200 at AED 241,395* is the brand’s most expensive model. Land Rover Range Rover SV P550E is the most powerful model in the brand's line-up.
Model Name | Price List |
---|---|
Land Rover Range Rover Evoque | AED 185,850* - 299,145* |
Land Rover Defender | AED 247,275* - 462,735* |
Land Rover Range Rover Velar | AED 430,710* - 430,710* |
Land Rover Range Rover Sport | AED 442,996* - 686,071* |
Land Rover Range Rover | AED 514,710* - 1,068,585* |
Most Affordable | Land Rover Range Rover SV P550E | ||||||||||
---|---|---|---|---|---|---|---|---|---|---|---|
Most Expensive | Land Rover Range Rover Evoque R-DYNAMIC SE P200 | ||||||||||
Most Powerful | Land Rover Range Rover SV P550E | ||||||||||
Available Body Types | 5 Midsize SUVs |